For 27 years, the enthusiasm & helpfulness of Woodies colleagues has been central to their success as Ireland’s market-leading DIY, Home & Garden retailer and over three years of partnership, they have become heroes of ours!
Make-A-Wish was delighted to be chosen by Woodie’s colleagues to partner for a third year in 2017. Everyone in Woodie’s, from all the stores across the country to the support office in Dublin, committed to finding creative and fun ways to fundraise in-store over four weeks in summer 2017 as part of the Woodie’s Heroes campaign. This included two teams of cyclists who travelled more than 1,500km over 5 days, visiting each of Woodie’s 35 stores throughout Ireland to raise funds for Make-A-Wish and three other chosen charities. Workers, suppliers and friends also joined forces to record a version the David Bowie classic ‘Heroes’, led by MayKay of Irish band Fight Like Apes, which was released as a charity single.
“We are taking on the challenge to work together for a great cause to grant wishes to children living with life-threatening medical conditions. It’s a team effort to support the amazing charity Make-A-Wish and the children they serve. This will give us the determination to drive on during the tough moments I’m sure.”
- Declan Ronayne, Woodie’s Chief Executive